Missouri Sports Betting Ballot Measure Approved By Voters
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Missouri citizens approved legal mobile and retail sports betting, allowing managed books to take bets next year.
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The sports betting tally procedure gone by a slim majority early Wednesday morning after more than 2.9 million votes were counted.
Seven of the 8 states surrounding Missouri enable mobile or retail sportsbooks. That consists of Kansas and Illinois, which split the Kansas City and St. Louis metro areas with Missouri, respectively.
Missouri is the 39th state to authorize legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to authorize sports betting wagering this year.
" Missouri has some of the best sports betting fans in the world and they showed up big for their favorite groups on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, stated in a statement. "On behalf of all six of Missouri's expert sports betting franchises, we want to thank the Missouri voters who made their voices heard by authorizing Amendment 2. This historic vote makes Missouri the 39th state to legalize sports betting wagering and guarantees we no longer lose valuable tax income to our neighboring states. Most notably, the passage of Amendment 2 means a new, devoted, long-term financing stream for Missouri class."
Missouri sports betting wagering next steps
Voter approval indicates up to 14 mobile sportsbooks could begin accepting bets next year. It is not likely all 14 available licenses are used.
DraftKings and FanDuel funded nearly every dollar of the "yes" campaign and will unquestionably apply to take bets in the Show Me State. They will likely each pursue the 2 "untethered" licenses offered without having to partner with a Missouri brick-and-mortar gambling establishment or sports betting group (and pay an accompanying fee).
Six licenses are available to each Missouri gambling establishment operator, respectively. Caesars, despite opposing the tally measure, will likely utilize its license to release the Caesars mobile sportsbook. Penn Entertainment, which handles ESPN Bet, and Bally's (Bally Bet) will likewise likely release their particular books.
The other three operators are Boyd Gaming, Century Casino, and Affinity Interactive. It stays unclear if they will release mobile sportsbooks.
The remaining six licenses are reserved for each of the major expert sports betting groups that play home video games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City . The sports betting organizations were among the most popular proponents of the ballot step.
Together with DraftKings, FanDuel and Caesars, Missouri wagerers ought to anticipate other prominent national brand names consisting of BetMGM, bet365, BetRivers and Fanatics to seek market gain access to.
Launch likelihood tiers IF Missouri citizens authorize sports betting:
Guarantees: FanDuel, DraftKings
Locks: BetMGM, Bally Bet
Very likely: Fanatics, bet365, ESPN BET
Are Already Reside In Illinois, So Yeah(?): BetRivers, Hard Rock, Circa
Opposed Referendum But Still Might: Caesars
Missouri's tally procedure permits every Missouri casino to open retail sportsbooks on their respective properties. Most if not all 13 casinos managed by the 6 gambling establishment operators are expected to open in-person sports betting choices such as sports betting kiosks and potentially devoted, full-service sportsbooks.
The 6 sports betting teams can likewise open in-person sportsbooks within or nearby to their particular home playing venues. Missouri will join Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. amongst jurisdictions that enable in-stadium retail sportsbooks.
The language around the tally procedure needs the first certified sportsbooks to begin accepting wagers by Dec. 1, 2025. Operators will likely work with regulators to go live before kick-off of the fall 2025 football season, perennially books' most rewarding time of the sports betting calendar.
Missouri sports betting background
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The successful Missouri sports betting wagering project comes regardless of millions in funding opposing the step from one of the state's biggest sports betting stakeholders.
Caesars invested millions of dollars to defeat the step. In many other states that connect online sports betting wagering with a state's brick-and-mortar casinos, an operator is given at least one license per handled home.
In that scenario in Missouri, Caesars would be managed at least 3 prospective licenses, one for each casino it manages. Instead, Caesars only has one. In states with the license-per-property model, business can either open extra internal books or, more typically, farm out the license to a rival that pays an accompanying charge in exchange.
FanDuel and DraftKings, which have approximately two-thirds of U.S. nationwide sports betting deal with market share, might potentially have a leg up on their competitors by making the pair of untethered licenses. It stays to be seen which 2 books will earn these slots, but the language around the ballot step would appear to prefer the 2 national market leaders.
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Polling earlier in the year revealed the "yes" vote with a minor lead. Support efforts were strengthened by 10s of millions spent by DraftKings and FanDuel.
A series of television and radio advertisements concentrated on the earnings legal sportsbooks would generate for Missouri public education. Opponents, funded largely by Caesars, argued the fans' advertisements were deceptive and the tens of millions of forecasted dollars raised would have a minimal effect in a state that currently spends billions on education annually.
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